With lots of competition in town, the challenge was to capture the essence of their unique offerings:
Personalized ski and snowboard sessions, tailored experiences, and a deep connection with the Davos culture and environment.
The small town of Davos has five registered ski schools as direct competition
Target an audience that comes to Davos with the goal of connecting with the local culture, rather than exclusively for the slopes.
The website's engaging design and clear communication have led to a booked out first month for the newly founded school.